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LandR Bring Mastering To The Masses

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Mastering. Ask any producer and they’ll tell you it’s the bane of their lives. Or at least one of their least favourite things to do, the actual bane of their lives probably being having to work another job to support themselves whilst they produce music. Well that arduous process of finishing that ‘breakthrough’ track may be about to become a whole lot easier with the launch of some new software to finally make mastering accessible to all. Step forward LANDR, who’ll now explain their new product in their own words:

“The music world is changing. New technology has made it easy and affordable for artists to create and share their work with total independence, but the final step in making music a fully DIY enterprise – mastering – has remained a complicated and elusive step. Until now. 

Mastering for the Masses 

LANDR revolutionizes the mastering process by offering users drag-and-drop simplicity, achieving incredible results that rival professional studio work in mere seconds, opening up a new world of possibilities. LANDR your demos before sharing them. Drop in full length DJ mixes or live recordings. Make a track on the road and have it mastered in time for your gig the same night. LANDR lets you integrate mastering seamlessly in your creative process. 

A.I. from the Heart

LANDR uses an algorithm developed over eight years of graduate research, lovingly incubated at MixGenius, refined through endless tests by top sound engineers and producers. Our team is composed of music industry veterans – award winning mixing engineers, top-level DSP programmers, musicians, producers and label owners – who know exactly what the mastering process needs to deliver. 

LANDR is already impressive, but its true beauty lies in its ability to learn. Our system is built around an adaptive engine that ‘listens’ and reacts to music, using micro-genre detection to make subtle adjustments selectively using tools like multi-band compression, EQ, stereo enhancement, limiting and aural excitation based on the unique properties of the song. Basically, the more we throw at LANDR, the better it gets. 

The Simple Truth 

Rather than present an overwhelming array of options, LANDR presents one. Great design is all about limiting the field. For Pro users, we’ve added some carefully selected options to guide LANDR to produce the perfect master for you. If you feel comfortable in front of 40 different knobs, then try out one of the many quality mastering plugins out there. Then compare the results to what LANDR can do. “

But why take their word for it when you can try it for yourself on a three month trial? You can find the code to use for a free trial below. Don’t say we don’t give you anything…

https://www.landr.com/#/promo/883-EPT?utm_source=1003

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