Festicket Launches Live Streaming Platform: Festicket Live
The new platform – in partnership with YouTube and Vimeo – will allow artists or event promoters to set up their own customisable and unique streaming page, which will include the embedded live stream, webchat, links to social media profiles, and the option to include a shop for things like donations or merchandise.
The recent months have seen a huge rise in live streaming as people look for alternative forms of entertainment during the worldwide lockdown, and artists seek for ways to continue to engage with their fans. The majority of these streams have so far been on either YouTube or Facebook, but following feedback from fans and artists, we believe both will begin to desire a more engaging streaming platform with additional features.
Festicket Live will host free and also ticketed live streams. The latter will combine Festicket’s advanced ticketing technology, marketing weight and real-time analytics to provide artists and promoters with a valuable source of revenue during these uncertain times. If ticketed, the streams will be secure and behind a paywall linked to a customer’s Festicket account, which will be limited to one concurrent session per logged-in user.
On the launch of Festicket Live, Festicket’s Marketing Director Luis Sousa says: “The past weeks and months have seen a dramatic shift to online streaming, with over 60% of our customers saying they had watched a live stream since the lockdown began. We see this trend continuing, and possibly even remaining once physical festivals and events begin to return.
“We, therefore, wanted to offer music fans a platform that allows them to engage with the artists and festivals they love, while also providing artists and promoters with a new revenue stream considering the pressures the industry is currently under.”
Festicket Live is compatible with streaming tools such as Streamlabs or OBS, giving artists or promoters a simple plug-in setup. Artists or promoters interested in hosting a stream on Festicket Live, should get in touch via [email protected] to find out more.