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Amsterdam Dance Event announces ADE PRO 2020 conference programme complete


Amsterdam Dance Event (ADE) reveals its full ADE Pro online conference programme. This year it features, among others, James Blake, Femi Kuti, Neneh Cherry, Robert Hood and Prof. Dr. Samantha Warren, alongside companies including Bandcamp, Beatport, Hipgnosis, Sony Playstation, SoundCloud, Ultra Records, UTA, VEVO, WME and many more. 

Since the first lockdown, ADE has been exploring every avenue in order to create a meaningful ADE experience that respects the restrictions imposed by the Dutch government. This has resulted in a genuinely inspiring online conference, a new social business network, a free-to-access online experience and even a series of physical seated shows taking place in Amsterdam, made possible by the local government as part of the latest Covid-19 regulations. 

“While the industry attempts to adapt to a challenging new chapter in its long and rich history, ADE is convinced that this is the time to be optimistic, positive and constructive, without losing sight of the current realities. To this end, our conference program is dominated by emerging opportunities, solid, business-based reasons to be optimistic, strategies for coping with the psychology of a crisis, and constructive engagement with the challenges ahead.” Say Meindert Kennis and Jan-Willem van de Ven, ADE Co-Directors.

The ADE 2020 Digital Pro Pass grants access to the entire ADE Pro conference program as well as a year-long subscription to its social media platform. It also includes a hefty discount for next year’s edition and is available here

Grahame Farmer

Grahame Farmer’s love affair with electronic music goes back to the mid-90s when he first began to venture into the UK’s beloved rave culture, finding himself interlaced with some of the country’s most seminal club spaces. A trip to dance music’s anointed holy ground of Ibiza in 1997 then cemented his sense of purpose and laid the foundations for what was to come over the next few decades of his marriage to the music industry.

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