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Debut Transmission: Tiefschwarz – Downstairs



“Wow, 10 years already – time flies by so quickly. I’m really happy that we came that far.. It was a bumpy adventures road but it was also worth every second. So many great artists, so much great music – I don’t want to put anybody in the spotlight here and I’m proud of every track and every artist who came on the ride with us. Thank you very much guys – lets dance towards the next 10…” – Ali Tiefschwarz

Souvenir are very happy to celebrate their 10th year anniversary of Souvenir Music this year and in a world where everyone is longing for Andy Warhol’s‚ fifteen minutes of fame’, where the musical landscape is defined by short-term hypes, fast-paced trends and stars fading the second they rise, 10 years seem like an astronomical era. Berlin-based Souvenir label is amongst the few electronic music labels who have proven they are here to stay.

For label-owner and DJ Ali Schwarz, who co-founded Souvenir with his brother and Tief-schwarz -partner Basti in 2006, Souvenir entered the stage in the midst of the changing electronic music scene in Berlin.  Tiefschwarz created Souvenir as a matter of the heart and has always been true to a pure, oldschool label philosophy, as it is a platform for long-term musical companions and aspiring newcomers alike.  Our Debut Transmission today comes from Tiefschwarz to celebrate their anniversary..

Grahame Farmer

Grahame Farmer’s love affair with electronic music goes back to the mid-90s when he first began to venture into the UK’s beloved rave culture, finding himself interlaced with some of the country’s most seminal club spaces. A trip to dance music’s anointed holy ground of Ibiza in 1997 then cemented his sense of purpose and laid the foundations for what was to come over the next few decades of his marriage to the music industry.

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