Another day, another story regarding EDM agitator Deadmau5. This time the Mau5 may have bitten off more than he can chew as if recent reports are to be believed he may soon be engaged in conflict with children’s dream creators and corporate heavyweights Disney. “What could possibly bring the Canadian motormouth into disagreement with Disney?” we hear you cry, well copyright as it seems the multi-national is investigating Deadmau5’s attempt to trademark a black and white caricature of his signature mouse head.
As reported in Billboard, the movie corporation made the US Trademark Office aware of the investigation, which they have 90 days to fulfil, as they believe the logo’s resemblance to Mickey Mouse could be misleading.
Fresh off his last bout of Twitter beef, this time with Ricardo Villalobos the helmet donning producer appears to have taken selling out to the next level with the logo applied for by his Ronica Holdings Ltd, and planning for the design to appear on a host of products, including BMX bikes, leather goods, sporting equipment, toys, staple goods such as coffee and entertainment services.
Quite how Deadmau5 can criticize “trust fund kids” when peddling this type of nonsense in a greedy cash grab is beyond us. For some reason though we’re sure Joel won’t see the irony.