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ABODE Partners with boohooMAN For Fashion Collection

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Global online fashion retailer boohooMAN.com has announced a partnership with ABODE.

The 12-month collaboration will see the online retailer as the lead sponsor for all ABODE events. In addition, boohooMAN will be launching an exclusive capsule collection, boohooMAN x ABODE.

ABODE returned to Ibiza this summer with a weekly Thursday residency at Amnesia. They also have a selection of UK festival stages and club appearances. It all leads to their largest show, ABODE In The Park in Finsbury Park, London, on the 22nd of September.

With price points ranging from £10 – £30, the clothing capsule consists of 10 items. Each item is available in various colourways and will combine the ideas and markings of the two brands, the design was worked on with their resident GW Harrison. The range will be available to purchase on www.boohooman.com 

Samir Kamani, CEO at boohooMAN comments: ‘‘We are excited to be working with ABODE this year! The events they run are perfectly aligned to our core audience and we look forward to seeing what this collaboration brings for both parties involved. The capsule collection is also a nice addition!’’

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Grahame Farmer

Grahame Farmer’s love affair with electronic music goes back to the mid-90s when he first began to venture into the UK’s beloved rave culture, finding himself interlaced with some of the country’s most seminal club spaces. A trip to dance music’s anointed holy ground of Ibiza in 1997 then cemented his sense of purpose and laid the foundations for what was to come over the next few decades of his marriage to the music industry.

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